This Is Why a Social Media Strategy Is Important

This Is Why a Social Media Strategy Is Important

If you don’t know this already, if you’re running your own business in today’s day and age an effective social media strategy is non-negotiable. Why? Let’s look at some statistics (according to Sprout Social):  Since the beginning of this year, there are 3.96 billion total social media users across all platforms. Adult social media users…

Facebook And Instagram Ads: Why Your Business Needs It

Facebook And Instagram Ads: Why Your Business Needs It

If you are a business owner (big or small) and you haven’t been running ads on Facebook and/or Instagram, you need to seriously consider doing it straight away. Why? Well because organic content is no longer a viable strategy for founders, plus running Facebook and Instagram Ads is one of the best ways to generate…

The Future of Digital Storytelling

The Future of Digital Storytelling

​If you’ve heard of Digital Storytelling but you’re not exactly sure what it refers to, Dana Atchley, a Digital Storytelling pioneer, summed it up pretty accurately before his death in 2000: “…Digital storytelling combines the best of two worlds: the “new world” of digitised video, photography and art, and the “old world” of telling stories.”…

The Future of Social Media: Trends Shaping 2022

The Future of Social Media: Trends Shaping 2022

Did you know there are 3.96 billion social media users worldwide? And that adults spend 95 minutes each day across all social channels? These are rather high statistics – and they’re only growing. The future of social media is, as everything else in the digital age, fascinating and exciting! This article will explore what we…

What is the Creator Economy and how is it shaping content in 2022?

What is the Creator Economy and how is it shaping content in 2022?

Gen Z, millennials and a new, multitalented and hungry-for-digital generation are taking the world by storm. We can think of it as the Class of 2020 – when Covid-19 hit and brought with it restrictions and regulations that would change the way we work and live forever (a worldwide lockdown, working from home, experimenting with…

Shifting Your Mindset To Financial Freedom
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Shifting Your Mindset To Financial Freedom

  “It’s not your salary that makes you rich, it’s your spending habits and your mindset” We love this powerful quote from Future Females friend, and wealth expert, Ann Wilson. Our theme for this month is Money Mindset and who better to talk to about how to build a healthy financial mindset with than the…

How To Build A Strong Social Media Influence
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How To Build A Strong Social Media Influence

It is almost impossible to talk about building social media influence without speaking about influencer marketing and how it has changed the way businesses market products and interact with its brand audience. Social media sites such as Instagram, Facebook, Twitter, YouTube and now TikTok, have given individuals a platform in which to express their passion…