Business Boosting Strategies while Working from Home
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Business Boosting Strategies while Working from Home

The COVID-19 pandemic and international lockdowns have had an enormous impact on the world and businesses as a whole. Non-essential companies have had to cease operations abruptly, and those permitted to operate under lockdowns regulations have had to acclimate to working from home. It may seem bleak for small business owners, but this will be…

Why Productivity Is No Longer My Priority (but New Girl is)
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Why Productivity Is No Longer My Priority (but New Girl is)

Has anyone written King Lear 2 yet? At the beginning of lockdown, we were all encouraged to hustle more. I received enthusiastic press releases reminding me to use this opportunity to master the guitar/write that book/learn a language. After all, Isaac Newton invented gravity and Shakespeare allegedly wrote King Lear on lockdown, so we shouldn’t…

The Winning 4-Step Process for Overcoming Setbacks
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The Winning 4-Step Process for Overcoming Setbacks

Setbacks happen, it’s an inevitable part of life. Especially if you’re putting yourself out there, striving hard, working hard, and challenging your fears. Successful people do not avoid setbacks, they expect them. So before we get stuck into the four strategies, it is first important to address your mindset. Are you ready to expect setbacks?…

Four Ways of Overcoming Setbacks as an Entrepreneur
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Four Ways of Overcoming Setbacks as an Entrepreneur

Setbacks are an inevitable part of starting a business, especially if you started it from scratch. As an entrepreneur, you should expect it and be prepared for when it happens. It is not the setbacks that really matters, it is the getting back on track that counts.  One of my favourite entrepreneurs is Richard Branson….

How to Effectively Channel Your Energy to Grow Your Business
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How to Effectively Channel Your Energy to Grow Your Business

In this article, I want to share some of the changes I have recently made to my life to ensure I have enough energy to do the things I want to do, of which managing a business is one. Effectively channeling your energy towards the right things might mean different things to different people. In…

How to Build An Audience, Make An Impact, and Grow Your Business with a Podcast
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How to Build An Audience, Make An Impact, and Grow Your Business with a Podcast

Let’s talk about low-rise jeans in the early 2000s. Now, wait, before you think “What do low-rise jeans have to do with you launching a podcast?”, hear me out. I don’t know how many times my mom told me when I was a teenager that high-waisted jeans looked better on me than those low-rise jeans…

Content is the atomic particle of all digital marketing
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Content is the atomic particle of all digital marketing

Rebecca Lieb is a strategic advisor, research analyst, keynote speaker, author, and columnist. Her areas of specialization are among other digital marketing and content marketing. Content is the base of all marketing initiatives, and helps to build brand awareness and engagement, as well as influences individuals to take the next step of their purchase journey….