In today’s world, where there are 973 000 Facebook logins and 187 million emails sent (some days you feel as though all 187 million emails have been sent to your inbox, don’t you?) every minute online, distractions are plentiful. Not only is the rate at which online...

  It’s a physical impossibility to give all your attention to more than one thing at a time and to do really great work. The truth is, there is no such thing as multitasking – there’s only doing a mediocre job (at best) on a bunch of different things. And no,...

  One rainy afternoon back in 2011, when I uploaded my first picture of my food with the caption "snacking with a good book - life is amazing", I wondered as the likes and comments rolled in, whether I was the odd or the average user of social media. The actual person...

  The internet has caused a worldwide transformation in how we communicate, network and interact with one another. Social media is a powerful platform to share ideas, experiences and insight. For this reason, it has the power to break barriers and change strongly held...

  Social media is often criticised for making us less mindful, for harming connection and for spreading misery. I think of it in the same way as money: merely a mechanism to achieve one’s goals. As a business tool, I think social media is vital. I’m an author, so it’s...

  Blogging is a vital tool in social media marketing. Have you ever wondered why your website is not featured on the first few pages of Google? There could be a number of factors but one simple solution to ranking higher on search engines is to add a blog page to your...

Nowadays, society speaks of social media in the most negative of terms. From cyber bullying to enforcing unrealistic views on body image, social media, in all forms, seems to have become everyone’s worst enemy. While all the problems platforms like Instagram, Facebook...

  It is fast becoming one of the most used social media platforms and from a portal that started out as mostly a place to find a job, it has hugely evolved. What are we talking about? LinkedIn. Most people are a wee bit scared of LinkedIn, not sure what they should be...

  There have been stories of information bombardment due to internet and associated services. Our generation is the one which has seen the internet grow from the concept to where it is today. The advent of internet brought lots of changes in the daily life. The...

  Sometimes we feel a pressure - a type of social pressure - that we just have to be on social media and on all of the platforms, or we are not in business. And the more likes and followers we have, the bigger and better our business is. Social media has grown to such...

  Recently, I had a conversation with a woman in love with Twitter. She’s an Employer Branding expert by profession and tweets like the rest of us breathe. She couldn’t believe that I wasn’t on twitter and insisted that as soon as I got back to my laptop, I create a...

In our hyper-connected and ‘always on’ world, we are moving towards a point where we have more digital interactions via social media and various other applications, than we have IRL personal interactions. For an introvert, this is pretty awesome, especially when...